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InhaltsangabeEditor's note by Warren Bennis xiii Foreword by John A. Byrne xv Prologue xxi 1 It's All About Who 1 2 The ABC's of People 11 3 Building a Rich, Deep, and Ethical Culture 21 4 What Happens When You Ignore Culture, People, and Values 33 5 What I Learned from Peter Drucker 51 6 Killing Yourself for Your Customer 69 7 Principles Make a Difference 79 8 Factbooks: Key to Personal Discipline 89 9 Why We Swung Our Acquisitions Bat to Hit Singles, Not Home Runs 95 10 Lighting Candles 103 11 A Gospel of Wealth 115 12 Using Business Ideas in the Social Sector 121 13 An Olive Tree 129 14 Yes, I Can! 137 15 Some Beacons to Steer By 147 16 If I Could Do It Over Again. 157 Appendix 163 Acknowledgments 173 The authors 179 Index 181

"Mandel stands out. a true master of leadership" Warren Bennis Praise for It's All About Who "The epitome of the American Dream, Mort Mandel has established himself as one of its greatest champions. In this book, he shares the secret of his success in both worlds: understanding the value of exceptional leadership and supporting it in every way possible." Vartan Gregorian, president, Carnegie Corporation of New York "Mandel's principles are simple and straightforward, but highly effective. This book will clearly be invaluable to those leading business today, but also to teachers of management practice and their students--the managers of tomorrow." Ron Daniel, managing partner emeritus, McKinsey & Company "In It's All About Who, Morton Mandel tells us the inspirational story of his life as a CEO and philanthropist. From Mandel, we learn lessons of leadership necessary to achieve the greatest levels of success!" Marshall Goldsmith, the author of New York Times best sellers MOJO and What Got You Here Won't Get You There "Leave it to a self-made billionaire and social entrepreneur to deliver the news: It's only about leadership. Morton Mandel shares his powerful story for the first time, and reveals the few well-tested practices that have generated so many extraordinary results. So stop what you're doing, get a copy of this book, and start changing your world." Mary Davis Holt, partner, Flynn Heath Holt Leadership; bestselling author, Break Your Own Rules "Anchored in real-life experience, this is an absolutely fascinating and enlightening treatise on the number one imperative of leadership: attracting, developing, engaging, and retaining talent. This is a 'can't miss' classic written by people who should know. Well done!" Douglas R. Conant, former president, CEO, and director of Campbell's Soup Company; New York Times bestselling author, TouchPoints For more on effective leadership, visit www.MortonMandel.com.