Detailansicht

'The Firm', as the royal family styles itself, judged by real corporate standards, is a mess. Any consultants called in from outside to scrutinise its inner workings would find all the familiar flaws of a family business that has outgrown its original scale and design. There is no overall strategy, just a collection of warring divisions pursuing their own ends.

Clive Irving skilfully probes the issue of the British monarchy's longevity and its undulating popularity with forensic insight.